Experiential & Environmental

Bringing brands into the real world, through signage, packaging, print, merch and experiences people can hold, wear and explore. Every touchpoint looks and feels like the same brand.

Vechicle Graphics

A vehicle is a billboard that goes everywhere your customers are. I design livery that’s clear at a glance, recognisable from across a car park and true to your brand at full scale.

Response Ready: Vehicle livery
Alpine Valley Getaways: Vehicle livery
Crystal Castle & Shambhala Gardens Crystal Keepers and the Garden Folk

Interactive Experiences

A children’s treasure hunt through the gardens. I created the story world, then designed everything needed to play it: an A3 puzzle map with riddles and charms to find, signage along the trail, a digital badge for finishers, print ads and website assets to bring families in.

Role: Concept and illustration · Puzzle map · Signage · Digital badge · Print ads · Website assets

The Garden folk A3 puzzle map 
The Elves Village signage 

Merch

Merch is the brand people choose to take home. I design pieces people want to use and wear, so your brand stays in their hands long after the visit.

Cut Snake Distillery embossed gift box
560 Farms T-shirt
Pour Good branded mug

Signage

Good signage guides people and tells a story at the same time. From a café’s A-frame to interpretive signs in a garden, I design signs that are easy to read at a glance and rewarding to linger over.

Pour Good Cafe A frame

Crystal Castle & Shambhala Gardens signage: Labradorite Whale
Crystal Castle & Shambhala Gardens signage: Shhhhh A frame

Printed Material

Print is where people slow down. Print has long life. I design catalogues, brochures and stationery with the care of an art piece, considering paper, finish, layout and type so they feel as good to hold as they look.

Crystal Castle & Shambhala Gardens: Brochure
Crystal Castle & Shambhala Gardens:  Business cards
Mark Tuckey: Print catalogue

Packaging & Labels

On a crowded shelf, your packaging has a moment to be picked up. I design labels and packaging that stand out, tell the product’s story, and feel unmistakably part of the brand family.

Crystal Castle: Clearing Essence label
EYDL: Product packaging
Cut Snake Distillery: Cane Cutters White label and illustration
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Digital Websites, email campaigns and social content